Rude Robots

"You can endow a robot with a personality . . . but it should not be rude," says Maja Matarić , the founding director of the center for Robotics and Embedded Systems at USC. Matarić is particularly concerned with insolence from service robots that play a role in assisted living, as health coaches, and in care for the elderly. Adam Shah reports on Matarić's interest in developing social robots sensitive to appropriate behavior in a PCWorld news article, "Rude Robots, Stay Away From Homes."